What I want to achieve from my title sequence is a complete, fluent, catchy flow that manages to mesmerize you thanks to colours of buildings and titles, the editing, the speed of the shots and cuts; I will achieve this after working hard on the softwares im using and after understanding how to overcome technical problems regarding the tools I am using to creat the whole video. grab the attention of the viewer.
Regarding the fact that I want to attract the audience’s attention, I decided to analyse several title sequences that appeared catchy to me and see what kind of shots they use together with the editing and the lighting in order to understand what really appeals the viewers and why. I chose Suits TV series Title sequence as an example:
After watching several times this title sequence I noticed that the director often used fast and slow motion related to moving objects or people; this managed to give a slightly catchy appeal to the video, and to this the director added several shots of nice and catchy buildings around the city together with colours that dominated the screen. After adding all of this up I reached a conclusion: the visual effect the video has on the viewer is of vital importance, the colours inside of the sequence, the shots, the editing and the music are the most important features that manage to attract the viewer’s attention and make him want to keep watching.
The visual entertainment is one of the main characteristics young audiences seek into tv series, film and shows. The audience i am targeting, teenagers from the age of 15/16 all the way to young adults of 28/29 years old, want to be entertained my the beauty of modernity; One my main objectives was to introduce a big variety of modern features i could find around the city (buildings, clubs, lights, artistic elements) in order to make the viewer feel confortable and at home, in the environment he wants to be living in, the one he sees on the screen. I will link this title sequence analysis to my Project by applying these thoughts in a practical and appealing way. Regarding the colours i will change the title’s visual colour every time they appear, the lighting colours round the city must be varied, the editing shots and cuts must be quick and particularly precise on the beat and music drops. For the shots i have never been concerned, i chose London for a reason, because it was constantly full of buildings, lights, graffiti and beautiful typically pubs, and I’ve not been let down on that factor.
The music instead was given to me thanks to a friend that works in the sound field and advised me to listen through a playlist he made and chose one from them. The guidance of my friend certainly helped me to get the right route. We can see how in the Suits Title sequence sound its very important too: all the images and titles appear when the music beat is played and gives a kind of elegant introduction to the name written on the screen. I decided to use the music the same way as introduction to shots and names and for its appealing purpose.