Looking back at my preliminary task definitely helped me to understand what I improved and what I did wrong in the first place. I improved my skills in editing my scenes and in being innovative and creative in the ideas for my product. I also improved my shooting skills and how to use a camera and all the hidden features they have. My brother, who’s passion is photography helped me understand how to utilise the features of the camera enabling me to use it in the correct way in the specific moments.
I personally think it helped me a lot working on my own, I had the opportunity to control the whole environment without anyone elses ideas impacting on my own creative thought. Working on my project soley on my own helped me first of all to get used to hard long work, and also to be able to use my own initiative to understand where I may have gone wrong. This subject isn’t a subject you can do at the last minute, you need time to contemplate, to understand where you’ve fallen, what you could improve and where you have excelled, it’s all based on you, so you can’t fail.
From the creation of this product I have learnt several new things about technologies; how they work, how you can utilise them and how they effect people.
I had to get to grips with many different types of technologies for the creation of my title sequence, including; the camera (exposure, lighting, focus especially at night becomes much more difficult), the use of the complicated editing software and learning how to use the blog website. The editing software played an integral part, from the very start I had to get used to overcome technical problems, from the camera to the computer, web and software.
Technologies allow you to reach things and levels you have desire to reach; The only price to pay is the understanding of how the different things work and what kind of process they have before finalizing the chosen product you personally want.
Definitely in this subject, technology play’s an extremely relevant part, we could say that the whole subject is based on technology, but this is only the narrow vision of it. These days technology has changed in order to serve our desires, this means that you are allowed to do anything you thought about doing, the only thing to do, is to learn how to do it. This part of the construction of the product helped me get used to overcome technical problems regarding software’s maybe some malfunctioning’s parts and so on. Learning how to use technological objects doesn’t only help you to understand how those objects work, but helps you to understand all the other features that you could find in different fields.
I adressed my audience by choosing specific places where to shoot my title sequence, I engaged them by showing what they want to see, modern, fast, fascinating, colourful city life. London, i thought would be the perfect spot to satisfy the spectators hunger of night life.
I attracted my audience by promoting the product in tv adverts and especially on social networks where people are always ready to discover new tv programs, and other stuff. It also attracts the viewer, the environment where they would like to be, things they might be wanting to do with their friends on the Saturday night, all these images are showed clearly to entice the viewer to be there.
I also attracted my audience by showing them the best images of the places and buildings in the city in order to want them to come to the city and witness these sights with their own eyes. I also attracted them by giving the right theme to the images in order to catch their attention.
The audience for my media product would probably be young people; , from the age of 15-16 all the way to 35-38 years old. My product mainly shows images and shots of the Underground life of London so it wouldn’t maybe suite people that like to stay home Friday, Saturday night reading books and then go to bed early. Showing london at night with the bright lights and busyness creates an air of excitement that may appeal to the younger generations. It will target them by showing specific images they want to be shown, specific places and people. One of the objectives of my title sequence is to entice the viewers to want to go where the sequence has been shot.
The media institution that would easily distribute my media product would be a TV channels, like the BBC or Chanel 4. My title sequence wouldn’t entice people to go to the cinema to watch it, but would entice people that come home after work late, and want to relax watching something that doesn’t require any type of mental effort, just pure entertainment. How the product is advertised and portrayed to the public, entices the viewers to look forward or deeper into the product to see what is hidden inside of it. My product could also never be distributed in cinemas because people would like to know what their going watch before going out of their homes; whilst on the tv, an everyday pleasure and relaxing moment, not knowing what is going to be broadcast is a kind of intrigue and entertaining feeling you have. There might be something totally new you are really curious to find out what it is. It might as well be distributed by Broadcasting Companies that could sell the product on dvd’s, pay per view etc.
My product is the classic tv programme that would attract old teenagers, or people that live in big cities and like the modern city life, and most of these kind of people like to enjoy their evenings watching entertaining videos showing typical lifestyle they would like to have in real life.
My media product represents particular social groups by showing specific types of images related to what the viewers want to see. The genre of my title sequence is similar to some of the samples I’ve been looking at (Suits). Before starting my three title sequence analysis I had my ideas very mixed up and I didn’t really know what genre to use. So at that point a decided to let the city influence my decision, I made my shots and then at home I chose the best footage to apply to my title sequence. I ended up creating a title sequence which can easily leads us to think about a modern TV show about the night life in big city’s. Generally these kind of tv series aim at young social groups that go from the 15-16 years old to the late thirties. It manages to represent these social groups very clearly thanks to the style I chose; all the shots are during the night time, the time when the youth comes out of their homes and go and have fun with their friends. The colours, how it’s edited cut to the beat, the type sof shots, all of these features appeal to the youth.
Analysing several real media products before starting my project helped me to conclude the right way to achieve me objective. I saw several samples of real media products and the one that might get closer to mine is the television show “Suits” title sequence. Suits is a tv show shot in New York City and in the title sequence there are many shots of the city seen from a tourist point of view, most of them steady, similar to mines, others showed the skyline of the city like I did and so on. The three titles sequence I analysed at the start of the project might not be closely relevant to my product but helped me to clear my vision of things and open my mind to different fields.
I can certainly say that I took the best out of every sample of real product I analysed, or seen in class with the rest of the students, by mixing them together I created a product that had specific characteristics that aimed at certain type of spectators and situations were to be watched. An aspect of my product that I developed is the timing within the titles; I made the titles appear in an entertaining way (with different colours, fonts and sizes), to the eyes of the viewer, in order to catch their attention. Maybe not like in most of the title sequences I’ve seen in my lifetime where they didn’t make titles interesting they just put them there because they had to. I developed this aspect by making titles interesting to the eyes of public.